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It's nice to be noticed!

The team at East are a little bit tickled to have this website nominated for the People........rsquo........s Choice Best Communication award in the annual WriteMark New Zealand Plain English Awards
The team at East are a little bit tickled to have this website nominated for the People’s Choice Best Communication award in the annual WriteMark New Zealand Plain English Awards. http://www.eastmc.co.nz/blog/its-nice-to-be-noticed/

How to write a headline that doesn’t suck.

Among my pet hates ........right up there with rush hour traffic and people confusing ........lsquo........you........rsquo........re........rsquo........ and ........lsquo........your........rsquo............ is boring headlines on marketing content. A classic example is the ABC Company E
Among my pet hates (right up there with rush hour traffic and people confusing ‘you’re’ and ‘your’) is boring headlines on marketing content. So, how do you craft a great headline? http://www.eastmc.co.nz/blog/how-to-write-a-headline-that-doesnt-suck./

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