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Why you really need to build a digital asset for your business

Talking to some business owners you might get the impression that having a strong digital.... presence is a side dish........ or something extra to do if you have time. A nice
Building a digital asset for your business is an important way to add value. http://www.eastmc.co.nz/blog/how-to-add-value-to-your-business-digital-asset-marketing-strategy/

SEM and SEO - what are they?

In recent blog posts we........rsquo........ve touched on Search Engine Marketing ........SEM........ and Search Engine Optimisation ........SEO........ and how they can drive traffic to your website and increase your organic results in searc
Let's look at SEM and SEO in a little more depth - what do they mean and what should you be doing? http://www.eastmc.co.nz/blog/what-are-sem-and-seo-how-to-use-sem-and-seo-for-your-marketing-plan/

How to effectively use keywords in your blog – quality over quantity

A key component of content marketing and search engine optimisation ........SEO........ is the use of keywords. Knowing how to use keywords effectively to drive your listing up
Knowing how to use keywords effectively to drive your listing up the search engine results page is important - however there are a few more subtle aspects of keyword use to keep in mind. http://www.eastmc.co.nz/blog/how-to-effectively-use-keywords-in-your-blog-quality-over-quantity/

Build it and they will come? How to attract traffic to your website

In our last blog post we talked about why your website will never be finished.........nbsp........ However........ it is all very well to have your new........ nice........ tidy........ up........to........date website sitting there all pretty
Planning for ongoing investment in your online marketing is key to attracting traffic to your website. http://www.eastmc.co.nz/blog/build-it-and-they-will-come-how-to-attract-traffic-to-your-website/

5 reasons your website is never finished

I love working with clients on their websites ........ it is how I meet some of my clients for the first time. A lot of work goes into it........ both from the design side and the content side
So when your website goes live then it is done, right? Well actually.... http://www.eastmc.co.nz/blog/5-reasons-your-website-is-never-finished/

Our Latest Blog Posts

Sep
29
Digital Marketing
Building a digital asset for your business is an important way to add value.
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Sep
11
Content Marketing
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Sep
01
Marketing
Infographics are a great way to mix up your content and communicate complex concepts in an accessible way.
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Aug
18
Digital Marketing
How to get high quality free stock images to boost your digital marketing efforts
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Aug
12
Social Media
Having a social media presence is an important part of the marketing plan for many businesses, but there are a few things to think about before you jump in.
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Jul
30
Content Marketing
Planning your blog as part of your content marketing strategy will make it easier to keep it interesting and balanced.
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