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Why you really need to build a digital asset for your business

Talking to some business owners you might get the impression that having a strong digital.... presence is a side dish........ or something extra to do if you have time. A nice
Building a digital asset for your business is an important way to add value. http://www.eastmc.co.nz/blog/how-to-add-value-to-your-business-digital-asset-marketing-strategy/

How to effectively use keywords in your blog – quality over quantity

A key component of content marketing and search engine optimisation ........SEO........ is the use of keywords. Knowing how to use keywords effectively to drive your listing up
Knowing how to use keywords effectively to drive your listing up the search engine results page is important - however there are a few more subtle aspects of keyword use to keep in mind. http://www.eastmc.co.nz/blog/how-to-effectively-use-keywords-in-your-blog-quality-over-quantity/

Don’t get stuck on social media – it’s actually about the message

Social media is an exciting and powerful addition to the marketing mix. It is still new........ shiny and constantly changing and evolving........hellip........ all of which means it can seem a little mysterious and complex
Social media is an exciting and powerful addition to the marketing mix - is it the answer to all your marketing needs? http://www.eastmc.co.nz/blog/dont-get-stuck-on-social-media-its-actually-about-the-message/

Digital brand presence - why your organisation needs one...

If you were to ask us what we do here at East........ we would tell you we create digital content marketing that delivers measurable results fo....r kiwi businesses.
What is a digital brand presence? And why is it so important all of a sudden to have one? Find out... http://www.eastmc.co.nz/blog/digital-brand-presence-why-your-organisation-needs-one.../

Making Marketing Easier... Without Losing the Human Touch

Marketing automation is a popular topic in marketing circles these days. The increasi....ng sophistication of online technologies means it........rsquo........s now easier than ever to put systems and processes in place to communicate with your cust
Marketing automation is a popular topic in marketing circles these days. The increasing sophistication of online technologies means it’s now easier than ever to put systems and processes in place to communicate with your customers, without actually having… http://www.eastmc.co.nz/blog/making-marketing-easier...-without-losing-the-human-touch/

Our Latest Blog Posts

Sep
29
Digital Marketing
Building a digital asset for your business is an important way to add value.
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Sep
11
Content Marketing
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Sep
01
Marketing
Infographics are a great way to mix up your content and communicate complex concepts in an accessible way.
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Aug
18
Digital Marketing
How to get high quality free stock images to boost your digital marketing efforts
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Aug
12
Social Media
Having a social media presence is an important part of the marketing plan for many businesses, but there are a few things to think about before you jump in.
Read More

Jul
30
Content Marketing
Planning your blog as part of your content marketing strategy will make it easier to keep it interesting and balanced.
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