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Why you really need to build a digital asset for your business

Talking to some business owners you might get the impression that having a strong digital.... presence is a side dish........ or something extra to do if you have time. A nice
Building a digital asset for your business is an important way to add value. http://www.eastmc.co.nz/blog/how-to-add-value-to-your-business-digital-asset-marketing-strategy/

A simple and powerful way to deliver your complex message

One of the important things to remember when creating content for your blogs and social m....edia accounts is that the same content doesn........rsquo........t work across all formats
Infographics are a great way to mix up your content and communicate complex concepts in an accessible way. http://www.eastmc.co.nz/blog/why-you-should-use-infographics-as-part-of-your-marketing-strategy/

Thinking about getting your business on social media? Hang on just a minute…

Having a social media presence is an important part of the marketing plan for many busine....sses........ but there are a few things to think about before you jump in. While it can seem simple
Having a social media presence is an important part of the marketing plan for many businesses, but there are a few things to think about before you jump in. http://www.eastmc.co.nz/blog/social-media-marketing-plan-set-up-pitfalls/

Want to keep your blog interesting? It is all about balance

No matter how good your favourite food is........ if eaten meal after meal........ day after day........ it will get boring. What a way to ruin a good thing. If variety is the spice of life a
Planning your blog as part of your content marketing strategy will make it easier to keep it interesting and balanced. http://www.eastmc.co.nz/blog/blog-as-part-of-marketing-strategy-importance-of-balance/

How often should you update your blog?

So you have decided to set up a blog and are now wondering what you should be doing with ....it. Or perhaps you took that step a while ago and had a flurry of posts but now your blog
How often is "just right" to update your business blog? There are a number of factors to take into account when deciding. http://www.eastmc.co.nz/blog/blogging-how-often/

Six Crucial Attributes of a Successful Business Blog

........One type of owned media........mdash........the blog........mdash........is among the top 5 content marketing tactics used by B2B marketers........ according to a........nbsp........recent study........nbsp........by MarketingProfs and the Content Marketing Institute.
What does it take to launch and sustain a successful business blog? http://www.eastmc.co.nz/blog/six-crucial-attributes-of-a-successful-business-blog/

My New Year’s Resolution – The benefits of outsourcing

Welcome back........ Like many others........ this week I am back at work for the year........ refreshed after the summer break and ready to tackle the year with new plans and ideas.
This year I have made a professional New Year’s resolution I want to share. Follow the advice I give my clients: Outsource. http://www.eastmc.co.nz/blog/my-new-years-resolution-the-benefits-of-outsourcing/

Stuck for blog ideas? 7 ideas to help you get back on track

If you........rsquo........ve committed to a blog........ it can be an effort to keep up regular posts. One of the biggest complaints we come acros....s ........ndash........ aside from a lack of time
If you’ve committed to a blog, it can be an effort to keep up regular posts. Here are seven great ways to get you back on track if you’re a little behind on your posts... http://www.eastmc.co.nz/blog/stuck-for-blog-ideas-7-ideas-to-help-you-get-back-on-track/

Why a quality blog will pay greater dividends

These days most businesses that rely on their web presence as a means of generating visib....ility........ enquiry and revenue recognise the need for fresh content to appear regularly on their sit
Beware the cheap and cheerful blog provider! http://www.eastmc.co.nz/blog/why-a-quality-blog-will-pay-greater-dividends/

She'll Be Write: A word on DIY marketing content

Like many kiwis........ I subscribe to the ........these days somewhat outdated........ dream of a quarter acre paradise. My bank manager is certainly reaping the reward of my d
In a country where the culture is founded on a 'she'll be right' attitude, reinforced with plenty of No 8 wire, it can be hard to believe that sometimes specialist tasks are best left to a professional... http://www.eastmc.co.nz/blog/test/

Our Latest Blog Posts

Sep
29
Digital Marketing
Building a digital asset for your business is an important way to add value.
Read More

Sep
11
Content Marketing
Read More

Sep
01
Marketing
Infographics are a great way to mix up your content and communicate complex concepts in an accessible way.
Read More

Aug
18
Digital Marketing
How to get high quality free stock images to boost your digital marketing efforts
Read More

Aug
12
Social Media
Having a social media presence is an important part of the marketing plan for many businesses, but there are a few things to think about before you jump in.
Read More

Jul
30
Content Marketing
Planning your blog as part of your content marketing strategy will make it easier to keep it interesting and balanced.
Read More

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